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| New Product Bulletin - April 2005 |
- BC’s Okanagan Valley Named in Top Travel Destinations for 2007 by Frommer’s
- Toasted Oak Wine Bar & Grill takes two more awards for Best Wine List
- Horizon Air Offers Fares As Low As $60 to Kamloops/Sun Peaks Ski Resort
- Launch of Internationally Accepted Golf Fee Card Canada Opens Up World-wide Opportunities for Canadian Program Partners
FOR IMMEDIATE RELEASE
December 4, 2006
BC’s Okanagan Valley Named in Top Travel Destinations for 2007 by Frommer’s
The word is officially out: BC’s Okanagan Valley, dubbed by some as Napa North, and by others as the Tuscany of Canada, is a top travel destination for 2007, in the eyes of Frommer’s, whose collection of travel products has expanded to include over 300 guidebooks as well as a popular Frommers.com Web site. The compilation of 12 of the world’s most alluring destinations is decided-on by a team of writers and editors from the heavy-weight travel media umbrella of companies, who “scoured the globe and polled our stable of authors and experts to identify twelve surprising, thriving, or emerging travel destinations,” states the Frommers.com web page dedicated to the announcement.
“This is a considerable endorsement for the Okanagan Valley and the city destinations within it,” says Catherine Frechette, Media Relations Manager for Tourism Kelowna. “Frommer’s Travel Guides and the travel products associated with this group of media affiliates are a well-respected resource for travel information, whose readers actively undertake the objective travel advice contained within them.” At Frommers.com consumers can find candid, timely articles; as well as reading excerpts from the Frommer's Guidebooks and the site’s message boards; and purchasing travel products and services from booking partners such as Travelocity.
“With a 45 year-long history of providing travel resources to readers, Frommer’s is certainly one of the most recognizable and influential travel media brands on the global stage,” adds Miles Prodan, Executive Director for the Thompson Okanagan Tourism Association. “This vote of confidence places the region among the most desirable destinations to visit in 2007 with Frommer’s readers.”
Kelly Reid, of Penticton & Wine Country Tourism agrees. “The Frommer’s accolade comes on the heels of some significant editorial about the Okanagan Valley in publications such as the New York Times and Travel & Leisure magazine. Furthermore, it promotes movement throughout the Okanagan, which is a benefit to the players in the valley-wide tourism industry.”
Other destinations that were named in the round-up by Frommer’s were Krakow, Tokyo, Minneapolis, Panama, Asheville, Ethiopia, Portland (Oregon), Virgin Gorda, Glen Canyon, Zurich, and Portland (Maine). For further information Kelowna and the Okanagan Valley, visit www.tourismkelowna.com; www.lifeisgood.travel; www.vacationshappenhere.com.
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| For More Information: Catherine Frechette Media Relations Manager Tourism Kelowna Tel: (250) 861-1515 ext. 35 E: Catherine@tourismkelowna.com www.tourismkelowna.com |
Miles Prodan Executive Director Thompson Okanagan Tourism Association Tel: (250) 860-5999 E: mprodan@totabc.com www.lifeisgood.travel |
| Kelly Reid Tourism Development Services Penticton & Wine Country Tourism Tel: (250) 490-2464 E: tourism@penticton.org www.vacationshappenhere.com |
Restaurant in Oliver, BC is putting the ‘Wine Capital of Canada” on the map both locally and internationally.
Toasted Oak Wine Bar & Grill takes two more awards for Best Wine List
The Vancouver Playhouse Wine Festival has awarded the Toasted Oak Wine Bar & Grill a silver medal for their outstanding BC wine list.
AND
Wine Spectator Magazine, the worlds leading wine magazine, has awarded the Toasted Oak Wine Bar & Grill a position on its exclusive wine list awards program.
Vancouver Playhouse Wine Festival, May 18, 2006: The Vancouver Playhouse Wine Festival has awarded the Toasted Oak Wine Bar and Grill, as the only restaurant in the Okanagan, a SILVER placement on the 2006 Wine List Awards.
The Vancouver Playhouse International Wine Festival (VPIWF) Wine List Awards recognize the excellence of British Columbian restaurateurs who show a commitment to wine on their premises and excel in bringing wine consciousness to the public.
As a recipient of a VPIWF Wine List Award, the restaurant’s wine list, service and storage have met the high standards of an industry panel of well-respected wine critics and experts. The Wine List Awards are endorsed by Vancouver Magazine, Vancouver Wine Academy, International Sommelier Guild and the Import Vintners and Spirits Association of British Columbia.
Wine Spectator Magazine, May 18, 2006: Wine Spectator Magazine, the worlds most read wine magazine, has notified the Toasted Oak Wine Bar & Grill they have earned a spot on the prestigious list. They look at menu design, layout, organization, as well as the food menu and its ability to showcase the wines. The exact level of award will be anxiously awaited until it is released in the August issue of Wine Spectator. Last year only two other Okanagan restaurants received these awards.
Background
The wine list has been under the direction of General Manager\Sommelier, Jay Drysdale for the past 18 months. His focus is to build a list that brings the best of BC to his guests, both for today and tomorrow. Jay also has the experience of being a Chef, thus has creating an excellent ability to find the perfect wine to suite a guests preferences. He is proud to be teaching his staff these abilities as he runs a very extensive staff training program at the Toasted Oak Wine Bar & Grill.
The Toasted Oak Wine Bar & Grill has an exclusive BC wine list collection that lists over 300 BC wines. The “By the Glass” program is one of the best in the province that changes on a weekly basis.
In addition to the wine list, The Toasted Oak Wine Bar and Grill is proud to also offer one of the best beer programs, all draft beer coming from Micro breweries within BC, and the majority of its bottle selection coming from BC producers. BC’s spirit production has not taken off yet, so the selection at the Toasted Oak Wine Bar & Grill is built around some of our world favorites, with over 20 whisky’s to choose from and great selection of vodka’s and digestive’s, no aficionado will be disappointed.
Our menu at the Toasted Oak Wine Bar & Grill is dedicated to providing Wine Country Cuisine. Our Chef Jeffrey Brandt is using many local suppliers to create a menu that speaks regional cuisine and maintains a compatibility towards wine. The menu is similar to a Bistro menu, or “local eatery” making it friendly for whatever occasion the guest is looking for.
The versatility of the Toasted Oak Wine Bar & Grill allows everyone to feel comfortable whether you are looking for a glass of beer or wine on the misted patio, catching the game with some friends, a cozy dinner with loved ones, or that business lunch\dinner. Many industry professionals, including winemakers, catch up on the industry news as there is always something happening at the Oak.
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Contact: Jay Drysdale
General Manager
34881 97th Street
Oliver, BC
Phone 250-498-4867
Fax 250-485-0917
FOR IMMEDIATE RELEASE
November 22, 2005
Horizon Air Offers Fares As Low As $60 to Kamloops/Sun Peaks Ski Resort
SEATTLE- Skiers and riders can count on two things this season at Canada's Sun Peaks Resort - plentiful snow and new lower airfares from Seattle.
Sun Peaks Resort, near Kamloops, British Columbia, enjoyed its earliest opening ever this year and is in full operation for the 2005-2006 season. Horizon Air begins winter season nonstop flights from Seattle to Kamloops Dec. 15 with fares as low as $60 each way.*
"Our new low fares and the great snow and world-class accommodations at Sun Peaks are an excellent reason to make Sun Peaks your choice for a winter vacation this year," said Patrick Zachwieja, Horizon's vice president of marketing and planning.
Sun Peaks Resort is a world-class destination ski resort with 117 runs and 12 lifts, including three high-speed quads. With 3,678 acres of skiing terrain - more than any other resort in the B.C. interior - Sun Peaks has the third largest area of skiing terrain in Canada. The resort includes a village and
hotels right at the base of the mountain, so you can walk to the ski lifts in a matter of minutes.
Flights to Kamloops/Sun Peaks are on sale now by calling 1-800-547-9308 or online at www.horizonair.com. A variety of Sun Peaks air and lodging packages are available through Alaska Airlines Vacations at 1-800-468-2248 or online at www.horizonair.com.
Founded in 1981, Horizon currently serves 46 cities throughout California, Colorado, Oregon, Washington, Idaho, Montana, Nevada, and British Columbia and Alberta. In 2004, Horizon flew more than 5 million passengers, and the airline's average on-time performance exceeded that of all major continental U.S. airlines tracked by the Department of Transportation. Together, Horizon Air and Alaska Airlines serve more than 80 cities and are subsidiaries of Alaska Air Group, Inc. (NYSE: ALK).
Seattle-Kamloops, B.C. Schedule (effective Dec. 15, 2005 - April 2, 2006)
>From Seattle to Kamloops/Sun Peaks
Departs 1:30 p.m. Arrives 2:40 p.m..
>From Kamloops/Sun Peaks to Seattle
Departs 3:10 p.m. Arrives 4:30 p.m.
* Fare shown is for travel between Seattle and Kamloops Dec. 15, 2005 - April 2, 2006, and does not include the following government imposed taxes and fess charged on a per person basis: Seattle to Kamloops: airport passenger facility charges of $4.50, federal segment tax of $3.20 per segment (take-off and landing) and U.S. security fee of $2.50. Kamloops to Seattle: federal segment
tax of $3.20 per segment (take-off and landing), U.S. immigration fee of $7, Canadian security fee of $7, and GST of $8. A 7-day advance purchase is required and the fare is non-refundable but may be changed, if seats are available, for a $50 change fee and the difference in the applicable fare. Other restrictions apply. See www.horizonair.com for complete fare rules.
For more news and information, visit the Horizon Air Newsroom on the Web at http://newsroom.horizonair.com.
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Jen McSkimming
Manager, Media Relations
Horizon Air
(206) 431-4672 (office)
(206) 248-6361 (fax)
jen.mcskimming@horizonair.com
FOR IMMEDIATE RELEASE
February 28, 2006
Launch of Internationally Accepted Golf Fee Card Canada Opens Up World-wide Opportunities for Canadian Program Partners
Program Partners reap the benefits of inclusion in a Global Marketing Program and Card Membership of 50,000 and Growing
Vernon, BC – Canadian golf clubs, resorts, hotels and other tourism suppliers now have the opportunity to participate as a partner in the International Golf Fee Card. The Golf Fee Card is the world’s leading golf member benefit program with 50,000 members and a network of more than 2,500 affiliated golf courses and over 3,500 golf resorts and hotels in more than 100 countries.
A partnership with Golf Fee Card connects you to the 50,000 members world-wide and it is free of charge for golf clubs, hotels or car rental companies. The marketing program for Golf Fee Card Canada partners includes inclusion in the annual Golf Fee Card Guide, the quarterly newsletter, complete listing on all Golf Fee Card websites worldwide. A “hot deals” program on the website and newsletter offers partners another avenue to promote special seasonal offers to members, increasing their overall exposure to the membership. Card members book and pay you directly.
Golf Fee Card Partners commitment to Golf Fee Card is to provide its members with an exclusive discount of 20 to 50%, with the ability to restrict days, on green fees if you are a golf course or the rack room rates or rental rates if you are a hotel, resort or rental car company.
“The International Golf Fee Card was first created in Europe in 1994 to represent the collective interests of quality golf courses, spas and hotels across the globe. The Golf Fee Card Partner program delivers fantastic value as it puts them in front of 50,000 serious golfers and enables them to fill tee times that traditionally go wasted, or rooms that would have been empty,” says Dirk Terpstra, Partner and Director of Marketing & Sales for Golf Fee Card Canada. “Because Partners don’t have to make any direct financial investment and the card is an international success it makes it an easy decision for most organizations.”
All members receive a membership directory, newsletters and exclusive member-only offerings from the expanding list of Golf Fee partners. The Golf Fee Card is easy to use as Members book directly with Golf Fee Card partners. A Golf Fee Card membership costs just $105 per year, or $290 for three years. Additional partner cards can be purchased for only $65 per year, or $175 for three years. Golf Fee Cards can be purchased online at www.GolfFeeCard.ca or by calling toll-free at 1-866-755-4322.
International Golf Fee Card has been in business for 13 years and currently boasts a membership of more than 50,000 golfers. The Golf Fee Card is now accepted at over 2500 golf courses and over 3500 golf resorts and hotels in 102 countries. Headquartered in Munich, Germany, International Golf Fee Card has partners in 18 countries within Africa, Asia, Europe and South and North America who provide domestic golfers with the International Golf Fee Card in their country.
Golf Fee Card Canada is a division of Canadian Travel Design, a privately owned company based in Salmon Arm, British Columbia.
-end-
For media inquiries contact:
Dirk Terpstra, Partner and Director of Marketing & Sales
Golf Fee Card
Email: dt@golffeecard.ca
Phone: (250) 503 0868, Cell: (250) 306 0764
Toll free: 1 866 755 4322, Fax: (250) 503 0980